Promotion on London dungeons Essay Example | Topics and Well Written Essays - 250 words

Promotion on London dungeons - Essay Example All visitors who seek information on all available tourist attractions will access these guide and in so doing they get know about London dungeons. Another mode of advertisement applied to market the London dungeons is Dictionaries and translators. These are made in a way to define all the characteristic terms of this attraction and the popular events and performances (Andrews, 2004, p.134). In so doing, the advertisements are accessible by school children and the other learning institutions. The definitions and translations create interests on the side of students to visit and witness the events defined and translated. Another mode of advertisement is through the media and the internet. They advertise and place tickets on their website, indicating the group discounts available and the age groups for which these are applicable. Advertisements are also made through printing photos that shows the popular events and attractions of London dungeon. Such photos are required to be purchased and used as gate passes for eligible entry. Bill boards are also used by Merlin Entertainments Group to advertise London dungeons. For 2012 Olympics, the Merlin Entertainment group needs to intensify its advertisement strategies to reach all the potential visitors who will be coming to London. There should also be established strategies to make tickets, gate passes and entrance photos easily and accessible from various destinations and

Article Example | Topics and Well Written Essays - 250 words

Article Example From research notes, Rosenberg points to the danger of a materialist consumer society, an exact parallel to what the Essay says. 3. (a) â€Å"Frances is an unabashed materialist, a high end version of the mildly-obsessed masses in our capitalist society. The pressure to buy and acquire after all, surrounds all but the most isolated American.† This confirms the Essay’s thoughts about vulnerability of people in a consumer society. The more psychologically fragile suffers most, and the affront is directed not only at adults, but the young as well. (b) â€Å"A materialistic lifestyle is associated with an inadequate sense of security, competence, relatedness, and autonomy.† The Essay also hints at the psychological roots of vulnerability to materialistic consumerism. Frances displays these emotional needs and typifies people in a free enterprise capitalistic society. More basic needs like living standards and education suffer thereby. (c) â€Å"We can’t under estimate the influence of corporations that go to great lengths to convert these products to the promise of emotional fulfillment.† The Essay also makes mention of how corporations use advertising to glamorize products. Consumers thereby lose their sense of priorities in human needs, causing poverty instead of wealth. They even fail to see the true worth in people, seeing only their possessions.